We are a Dutch clothing and accessory company based in the small beach village of Wijk aan Zee.
In 2005 we started selling online, and before we knew it we were selling all over the world. Initially, trading was via ebay, the easiest way to access the world. With excellent feedback and repeat customers from all over the world. We started an offline shop in 2009.
Our philosophy is “Dare to be You”. We believe children should be able to express themselve in their own clothing and feel confident with what they wear.
We represent brands that are aware of the environment we live in, have a strong social philosophy, but at the same time always create collections where children come first.
Excellent service, direct personal communication through email helps create an unique experience for all those who visit our site.